PR Service

The Mountain Trade Network (MTN) connects mountain industry organisations with UK industry and travel organisations such as tour operators, agents, retailers and marketing professionals.

Now, MTN (The Mountain Trade network) is launching a new service for its Premium Members that offers a variety of PR options through its media data base and has appointed Rob Stewart (Ski Press/Mountain Press) as its PR director to oversee the new service.

Good PR is pivotal to creating and maintaining brand awareness. All MTN Premium members have free and unlimited access to the MTN Press Centre included in their membership, providing the opportunity to upload and share their latest news  which is viewable for all MTN members and shared directly with press and trade contacts via a weekly email. It also engages with media, organising several events across the year including LISTEX, LISTEX Luxury and SASTEX (Summer Alpine Trade Event).

For those looking for a more bespoke service, our carefully selected PR partners are experts in mountain sports and destinations, with an extensive database of and relationships with the key snowsports, winter + summer travel and sports journalists and media titles in the UK and beyond.

MTN PR offers the following services:

  • MTN Press Centre – upload your press releases onto the MTN platform, news is shared via the MTN newsletter. Cost (included in Premium Membership)
  • Single Press Release – MTN writes your press release, then solo distribution to the media data base to a wide media list including journalists from several sectors such as snow and ski, travel, lifestyle, fashion and equipment, food and drink, cycling, outdoor and family. Cost, from £800
  • Translation service – if you have a press release that needs translating into English. Cost, from £1,000 (includes distribution)
  • Full Media Relations service that includes UK press centre, news releases, media trips, events, crisis management and other services. Cost, on application.


Rob Stewart is the co-founder of specialist media relations brand Ski Press and Mountain Press, established in 2011 to manage PR for mountain destinations, tour operators and winter sports / outdoor brands. With a background in the snowsports industry over the past 30 years, Rob is regarded as one of the most connected people in the business and has built up a huge network of media contacts. A well-known face of LISTEX over the past 12 years, his company Ski Press has been a media partner of the event, helping to publicise it through the media and bring in key journalists. His experience will further enhance the MTN offer and expand the services that all Premium Members can benefit from.

For more information on our PR partners and services, please complete the form below:

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